Why is my conversion rate low in Eastern Europe?
I’ve been running ads in Poland, and while I’m getting a lot of traffic, my "completed orders" are surprisingly low. A friend told me I might be missing the right local payment options. Is there one specific method that is a "must-have" for Polish shoppers?
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Your friend is likely right. In Poland, many people prefer mobile-first solutions over traditional card entry. You should definitely look into adding BLIK via https://www.fenige.com/products/blik It’s a local favorite because it doesn't require a card—just a smartphone. Integrating it through a professional provider makes the process seamless. Once I added it to my own shop, I saw an immediate uptick in completed transactions from Polish IP addresses. It’s all about meeting the customer where they are comfortable.